The Child Protection Social Drive is a collective behaviour-change plan for Ghana. It recognises that keeping children safe is not the work of one office alone — it depends on the attitudes and daily choices of families, communities and institutions.
Lead and partners
The drive is led by the Department of Children under the Ministry of Gender, Children and Social Protection, with development partners and UNICEF support.
Goal
The goal of the social drive is to reduce the acceptance of harmful practices and violence against children — so that what was once tolerated becomes unacceptable in every home, school and community.
The call to action
- Promote the wellbeing of every child.
- Prevent abuse before it happens.
- Protect children from harm and respond when they need help.
Working groups
The campaign's technical work is organised around areas that include Family & Community, Safe Schools and Family-Based Care.